These days, it seems that "all that matters" belongs to Disney. There are the enormous features of "Star Wars" and "Marvel", and within another special property there is also the Swahili-born phrase "Hakuna Matata" ̵
"Hakuna Matata" means "no problem" (although it became popular as "no worries" in the movie), and of course Disney did not recognize it, they had the trademark back in 1994, and have maintained the rights ever since.
Now, according to NPR.org, a petition that opposes the Disney brand has begun to circulate. So far, it has attracted more signatures than Pride Land animals present at Simba's birth – about 30,000 to be exact.
According to NPR.org:
A year old Disney brand on the use of the "Hakuna Matata" expression on T-shirts has stirred up a new debate among the Swahili songs on cultural appropriations.
The word means "no worries" in Swahili, a language spoken in countries such as Democratic Republic of Congo, Kenya, Tanzania and Uganda. Estimates of the number of speakers vary greatly, from 60 to 150 million.
"Hakuna Matata" is the title of a song from the 1994 film 1994 The Lion King . Disney applied to register the words in a brand that year to protect the phrase from being printed on T-shirts. According to public records, the trademark was approved for registration in 2003 and is still active – which means that Disney can sue companies who use the words on a shirt if it looks like a Lion King knockoff. 19659003] As the production is likely to be running, 2019 will see Timon and Pumba's trouble-free philosophy become even more popular than ever since the sun will rise on Jon Favreau's live-action reimagining of the animated class in July.
The film intended to be a box office juggernaut about Favreau's 2016 reboot of "The Jungle Book" is something to go with – stars Donald Glover like Simba and Beyoncé Knowles like Nala while veteran actor James Earl Jones returns to Pride Rock to reproduce his role as Mufasa.
As far as the Alliance's Favorite Meerkat and Warthog is concerned, Seth Rogen and Billy Eichner will give the votes this time a round, but whether the movie will include their infectious "Hakuna Matata" is not yet visible. If it does not, like "Jungle Book", you only choose songs from its animated counterpart, it will probably not matter with the petition.
In the meanwhile, you can not wait to see the king, the trailer – stamped over the internet last month as a rodent crew – may be enough to hold you next summer.
Source: NPR. org
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