PLANO, Texas (WJW) – Cheetos spice up your lunch and dinner with their latest product: Cheetos Mac ‘n Cheese.
Frito-Lay, Cheeto’s parent company, announced the new product on Wednesday, stating that it will be available in three of the brand̵
This new meal delicacy is made with Chester Cheetah’s top secret seasoning and features corkscrew pasta noodles inspired by his cheetahail.
“We’ve seen incredible culinary creativity from our Cheetos fans over the years, taking our product and using it as an actual ingredient in recipes – whether it’s in restaurants, or now more than ever, at home,” SV Frit-Lay North America SVP and Chief Marketing Officer Rachel Ferdinando said in a press release. Cheetos Mac ‘n Cheese borrows the culinary inspiration to give a vicious mashup of a regular fan favorite. We put our orange-dusted fingerprints on a home club at a time when home-meal opportunities are increasing. “
Frito-Lay North America partnered with Quaker Foods North America, the company that is home to Pasta Roni, to create the new treatment. It will be available in individual boxes and cup formats.
“This unique innovation leverages the strengths of our brands to hack into a household appliance and take it to the next level with unique taste experiences that only Cheetos can provide,” said Kristin Kroepfl, VP, CMO Quaker Foods North America. “We look forward to giving our passionate consumers the same Cheetos flavor in a whole new way.”
Customers can find Cheeto’s Mac ‘n Cheese on Walmart shelves or online for a suggested retail price of 98 cents starting Saturday.
Frito-Lay hopes to expand the product to additional retailers in 2021.
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