What are the various factors that make one seo service different from the other?
How you are supposed to know if it is the right one for your seo needs?
Well, that is surely a tedious task but when done right, it will yield hundred times more results than the hard work you put on to it. This guide will act as a step by step manual to help you choose the best seo service for your website, blog, or any other online entity that you or your business owns.
Let us find out the various aspects to choose a good SEO service provider:
- Ask the service provider for case studies and client testimonials
You should always ask the service provider about the website he has optimized and done seo for. You should also ask the keywords for which the service provider has ranked the website of the client. As Craig Mullins said make sure that the testimonials that they provide to you are completely up to date and not something which was done a year ago.
Also make sure that the seo case study which is provided to you by the service provider is up to date as well otherwise it is easy to say that the service provider is not good at all.
Moreover, also ask the provider to provide you the testimonials of the websites that demanded the same seo goals as you are. This will ensure that the provider has worked on something which is highly similar as that of yours and also that they are able to provide results for the demanded goals or not.
If you demand to get your sales higher through the medium of seo then make sure that the case studies that the service provider gives you is totally relatable to an ecommerce store and have a proof of getting conversions as well. Also make sure that the product catalogue in the case study matches your listings as well.
- Think other than seo
While you choose a service provider make sure that you don’t just believe on the rankings that the service provider is able to get you. Rather, you need to focus on the goals that you are planning to achieve through the seo.
It can be anything such as generating leads, getting conversions, or getting more engagement, just ask the provider if they have any testimonial for that or not and the rest all will become clear for you in no time.
Also, note that ranking a website on a search engine is just a small part of seo and it consists of a lot more things in it than just this. Therefore, focus on the main goal rather than just getting your site ranked on the search engines.
- Understand that there is some risk factor associated with a low cost seo service
If you compromise on the cost then you need to compromise on the results as well. You are taking a huge risk when you choose a provider with a lower cost. Make sure that if a provider is providing you work for a lower cost then he uses only genuine techniques and not some black hart techniques otherwise you will end up getting short term benefits and long term losses. Your website may gt blacklisted by the search engines if they find out that it is using illegal techniques to get ranked. Therefore, either increase the budget or enquire about the service provider with uttermost importance.
- Visit their workplace if possible
This is indeed the best way to know about a seo service provider because by visiting their workplace you will be able to know about them in a better way and will be able to determine their conditions of working as well. If a company claims that it is the best company for seo then they will surely welcome you to their office.
Furthermore, it will also help in building a good relationship with the provider and believe us that are to be very helpful for the job that you want to get done. This is according to the psychological fact that when we have good relations with someone then we tend to do their job with the uttermost importance and also they tend to pay more attention to your work.
- Make sure that it guarantees the seo results
Make sure that the company that you are approaching to get your seo done can guarantee the results but in a different way. If the company say that it guarantees number one rankings on search engines then there is surely something fishy that you need to be safe from. Note that no one can guarantee anything in this field of work. However, it they make statements such as that their service will definitely provide some better results than you can trust them easily.
Moreover, make sure that they are not using anything that is beneficial for short term goals but is harmful as seen from a long term point of view. Therefore, plan everything accordingly and don’t be a fool to trust the number one guarantee especially when they are not charging a bigger fee.
- Pricing is also dominant
At last, pricing is what matters the most. You don’t have to go below the regular charges but on the same hand you also don’t need to spend a large amount of money. Make sure that you stick only with the standard rates and only spend more if the company is very renowned or has years of experience as well as awards regarding the field of seo. Make sure that your budget is not too low otherwise even if they get ready to work in such a low budget then they will be doing the work without any efforts and this will in turn; affect the quality of the work. Therefore, make sure that you consider the pricing as the main and the most important aspect.
So, that was all about choosing a seo provider like in a proper way. Make sure that you consider these points before getting the seo done for your business.