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Google's new addiction recovery site is more useful than a Google search



Google launches a new website called "Recover Together" that gathers resources to recover from abuse in the United States. The site includes Google Maps-based search for resources such as recovery meetings and pharmacies that offer Naloxone without a prescription – it is a drug that can be used to counteract opioid overdoses. The new site will be linked below the search bar on Google's most valuable real estate: its website.

The company says it is partnering with the Recovery Resource Hub to fill in its maps. Vetted sources are especially important in rehabilitation, where fraud can run out. Google itself went through these issues in 201

7, when we reported how lush fraud was in Google's own search results. Google settled down and banned many rehabilitation ads, even though it allowed to point back to Google's website starting in April 2018.

The new page that Google is launching today will not contain ads, instead providing basic information on recovery, treatment and prevention – with links to reliable resources.


  A search for rehabilitation resources in San Francisco on Google's new site

A search for rehabilitation resources in San Francisco on Google's new website

Google used the famous refusal to put anything other than a logo, a search box and a button or two on its website. It has changed in recent years, but a campaign on the website is still rare enough to be noteworthy. Google says that a link to the new site will appear below the search box. It says it starts in honor of the 30th annual National Recovery Month.

Although the site is partially (or even mostly) intended as a PR move to offset how badly it can be played by fraudsters in 2017, it still seems like a good starting point for people seeking help with abuse. It is certainly more useful than a Google search for "rehab", which from then on writes three or four ads at the top before the actual search results.


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