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Apple warned iPhones have a serious innovation problem




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While

Apple
may have balanced an upgraded iPhone upgrade
with a elegant iPhone XS update now sees serious problems smarting their smartphones from all over …

Apple iPhone XS, iPhone XS Max and iPhone XR Apple

First up is the acclaimed analyst Gartner who today revealed the iPhone sales for the holiday season 2018 suffered its worst decline for more than three years. Gartner notes that Apple sold 64M iPhones, nine million on Q4 2017. The company also fell from 17.9% to 15.8% in global market share while Chinese rivals climbed – especially Huawei, which jumped from 10.8% to 14.8% .

Gartner warned Apple, it's not only hit by "convincing price and space smartphone alternatives from Chinese vendors," but loyal buyers who "delay upgrades as they wait for more innovative smartphones".

And innovation is the central theme. Today, Fast Company illustrated Gartner's point of publishing his popular annual ranking for the world's most innovative company. Apple drifted from 1st place to 17th.

And yet it will be more clear and current danger from Qualcomm.

Speaks to Reuters said Qualcomm that it is now pursuing a ban on iPhone sales in the United States due to patent infringement. Last week, Qualcomm won a sales ban on both the iPhone 7 and the iPhone 8 in Germany, so the move has been puzzling. Apple just bypassed the decision by accepting that they sent these models with Qualcomm hardware .

"Apple said it would need six months to verify that the repair will meet the regulatory authorities and to sell its current [infringing] inventory," Reuters reports. "Apple asked the entire Commission to delay any import ban as long as the Commission reverses the judge's decision."

While all three developments highlight a decrease in Apple's iPhone innovation, it is difficult to see any immediate response. While Samsung radically revises its Galaxy range yesterday, Apple's 2019 iPhones will not only be identical for the third consecutive year, they will stick with Lighting and slow chargers in the box . Both decisions already see the series isolated against the competition.

Of course, there is much love about Apple's stylish ecosystems over Mac, MacBooks, iPads and iPhones. But while the company's PR reductions are a welcome short-sighted solution, I suspect most Apple fans would rather see the company back to its innovative best. Exciting patent is no longer enough …

Follow Gordon on Twitter Facebook and Google+

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While

Apple

may have balanced a upgraded iPhone upgrade with a stylish iPhone XS update now it's a serious problem to beat their smartphones from all angles …

Apple's iPhone XS, iPhone XS Max and iPhone XR Apple

First up is the acclaimed analyst Gartner who has today revealed the iPhone sales for the holiday season 2018 suffered its worst decline for more than three years. Gartner notes that Apple sold 64M iPhones, nine million on Q4 2017. The company also fell from 17.9% to 15.8% in global market share while Chinese rivals climbed – especially Huawei, which jumped from 10.8% to 14.8% .

Gartner warned Apple, it's not only hit by "convincing price and space smartphone alternatives from Chinese vendors," but loyal buyers who "delay upgrades as they wait for more innovative smartphones".

And innovation is the central theme. Today Fast Company illustrated Gartner's point of publishing his popular annual ranking for the world's most innovative company. Apple drifted from 1st place to 17th.

And yet it will be more clear and current danger from Qualcomm.

Considering Reuters Qualcomm said it is now pursuing a ban on iPhone sales in the United States due to patent infringement. Last week, Qualcomm won a sales ban on both the iPhone 7 and the iPhone 8 in Germany, so the move has been puzzling. Apple just bypassed the decision by agreeing to send these models with Qualcomm hardware .

"Apple said it would need six months to verify that the repair will meet the regulatory authorities and to sell its current [infringing] inventory," Reuters reports. "Apple asked the entire Commission to delay any import ban as long as the Commission reverses the judge's decision."

While all three developments highlight a decrease in Apple's iPhone innovation, it is difficult to see any immediate response. While Samsung radically revises its Galaxy range yesterday, Apple's 2019 iPhones not only look identical for the third consecutive year, they will stick with Lighting and slow chargers in the box . Both decisions already see the series isolated against the competition.

Of course, there is much love about Apple's stylish ecosystems over Mac, MacBooks, iPads and iPhones. But while the company's PR reductions are a welcome short-term solution, I suspect most Apple fans would rather see the company back to its innovative best. Exciting patent is no longer enough …

___

Follow Gordon on Twitter Facebook and Google+

More about Forbes

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